What we’re trying to explain here is how QR code payments can be beneficial for your restaurant. Quick Response or QR codes have become the norm these days. Everyone seems to be adopting QR codes for their business.
Just about everything we interact with has a QR code attached to it somewhere. You surely must have interacted with a QR code or would have at least seen one within the past 24 hours. If not then I’m afraid you might not know what a QR code looks like. It’s this small square shaped thing, the inside of which looks like a complicated version of a pacman maze! Now if you do not know what a pacman maze is, my friend there is little I can do to help you.
QR CODE – THE GAME CHANGER
But here’s the deal, whether we like it or not, QR codes and more recently QR code payments are here to stay. Smartphone usage is at one of highest levels in the United States with a whopping 307 million smartphone users. That means around 85% of the adults in the United States of America use a smartphone.
To add to this, network coverage through mobile data is also exceptional. Recent study has shown that AT&T subscribers in the US have access to 4G (LTE) coverage 99.3% of the time! That is incredible! And all this makes using QR codes, which is heavily reliant on smartphones and internet connectivity, all the more convenient.
So we must learn to live with it and use it to our best advantage. Especially in the restaurant industry, the uses of QR codes are vast. You can setup a QR code payment system for your restaurant easily and benefit out of it! It’s the need of the hour to be honest!
POST PANDEMIC EFFECTS
You remember that time when you could buy something and pay for it in cash and accept the change in return without flinching? I honestly can’t now! It feels silly to have lived in oblivion all these years! But well, we live and learn. Better late than never right?
So yes, everyone is a bit skeptical of cash payments now. Cause we’re all too aware of the germs we are exchanging in the process as well! Even card payments for that matter are not considered super safe with the number of hands that touch these in a day. It’s a bummer to be constantly worried about getting infected with something when you’re out to simply enjoy a meal.
What’s the solution then you ask?
Enter – QR codes !
Yes, that weird looking square thing can be a solution to your payment woes. You see the reason why QR codes are so useful is because they are versatile. You can use them for just about anything. This is also the reason why they are giving barcodes a run for their money.
You can set up a customized and unique POS system for your business using a QR code. Something that is safe, unique and hassle free. By having QR code payments at your restaurant, you can make your customers feel more safe and comfortable.
So what are you waiting for?
5 REASONS TO ADOPT QR CODE PAYMENTS
Number 1. QR codes help show your customers that you care!
A research conducted by Dataessentials noted that 74% of the people surveyed cite that health and safety were the biggest factors preventing them from dining at a restaurant.
When you adopt something like a QR code payment system for your restaurant, you make the process of payment much safer for your customer.They do not need to come in contact with cash or card machines handled by others. Instead they can simply scan a QR code and make the payment through a wide range of payment partners.
This extra effort from your end will show your customers that you care for them and their safety and will definitely generate loyalty.
Number 2. QR codes are simple, convenient and effective!
Setting up a QR code payment system for your restaurant is super easy, especially if you have Orderific’s team guiding you through the process. Once you have it in place, your customers simply need to scan the QR code placed on their table and this opens up a world of possibilities for you to explore and take advantage of.
Peter Saleh, a restaurant analyst, concluded something very interesting from a study. He noted that when guests place their own orders they engage with the menu for a longer time and tend to spend almost 25% more.
So yes, a digitization of your restaurant processes through QR codes is definitely a good idea. You should give it a shot!
Number 3. You can do so much more with QR codes!
The dynamic range that a QR code provides is incredible. With just one scan, your customer can access your very own customized menu and select from the wide range of options. In fact, you can also be more accommodative by having the option of languages in your menu. That way your customers can view the menu in their own language for better understanding.
The menu can also provide nutritional information. It can have multiple filters to help the indecisive ones. Using AI you can also suggest add-ons based on your customers order! The power that this has is immense. Imagine your customer is ordering via Orderific’s digital menu. They select a burger and coke. But right at check-out, using AI it suggests add-on fries. Now the customer who probably did not even think about this, would be tempted to add this too because c’mon, why not! Fries go great with burgers! And just like that you’ve made your customer buy an additional item.
You could also run promotional offers through these QR codes. Be it promotion of some upcoming seasonal dishes, or a live performance at the restaurant or even vacancies for that matter!
And finally you can also use it to promote your business! You can redirect your customers to your social media handles and nudge them to leave a review on apps. You can encourage them to share pictures of your restaurant and tag friends. All this creates a buzz about your restaurant and gives it some visibility on social media. This is very important in today’s world where people tend to check up on a place online before deciding to go there.
All this is in addition to the main goal of processing payments through QR codes!
Number 4. Speeds up the table turn time at your restaurant!
Now this is a secret weapon. You see the time that it generally takes to bill out a customer is painfully long. The customer asks for the bill, the waiter gets it printed and delivers it to the table. Then the customer will either pay cash or ask for the card machine. Either way the waiter makes another trip to the counter to collect change or the card machine. The waiter delivers the final receipt to the customer after which the customer slowly begins to vacate the table.
All this happens while the table remains occupied without generating any income. While probably there are others waiting to dine-in, if your restaurant has a strong footfall. You can avoid this by using QR codes for payment. The customer pays for the food online, right while ordering and one they finish dining, the servers will simply have to clean up the table and you’re ready to serve the next customer in no time!
Number 5. QR codes save resources at your restaurant!
If you are associated with the restaurant business, you would have a rough idea of how much it costs to run it. It is a constant battle to keep your head above the water. Restaurateurs are constantly looking for ways to cut overheads and QR codes are a lifesaver!
Printing menus for restaurants is one major expense. And as something that requires great attention to detail, it can be a daunting task to design one. Once you get the menus printed there is nothing you can change about them.
But with Orderific’s digital menu that you can access with a QR code, you save the cost of printing large menus. You will have a unique and customisable menu for your restaurant.
In addition to that, if you use QR codes for processing payments you do not have to worry about having a dedicated cashier who handles the cheques. The payments get handled smoothly online, and the data is clearly recorded for each transaction for hassle free accounting at the end of the day!
Make the switch to QR code payments for your restaurant
You see QR codes give your restaurant a dynamic edge over the competition. Be it for payment processing or ordering and promotions. Here at Orderific, we have a one stop solution for all your needs. Contact us today and get a FREE trial!